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We are now ONE! #CelcomDigi                                                                                                                                                                                                                                                                  Celcom and Digi have merged with the aim to create Malaysia’s most inspiring telco-tech company, building on two well-loved brands with over six decades of combined strengths in innovation and connecting Malaysians.

BUDGET & OPTIMIZATION SPECIALIST

Date:  2 Mar 2026
Custom Field 2:  14645
Employment Type:  Permanent
City:  CelcomDigi Hub, Subang Jaya
Description: 

Job Description

We are seeking a commercially and analytically strong professional, expert in AI and automation tools, to join our Sales Performance team. This high-impact role drives measurable P&L results by improving profitability, optimizing costs, and strengthening commercial governance, while enabling growth and faster speed-to-market. If you excel at leveraging data and AI to challenge the status quo and deliver tangible commercial impact, this role lets you shape channel profitability in a fast paced, dynamic environment.

Responsibilities

Efficiency and Governance

  • Support Sales & Retail cost optimization framework, setting strategic priorities and measurable outcomes
  • Establish and monitor Efficiency Scorecard focused on the realization of cost-efficiency initiatives, measuring actual vs planned savings, reallocation to growth and impact on profitability

Channel and Store Profitability

  • Establish and maintain a profitability framework, identify under-performing channel or store and lead cross-channel collaboration to optimize resource allocation
  • Diagnose structural margin and productivity gaps, and lead cross functional initiatives to capture value

Transformation and Structural Improvement

  • Redesign and optimize commercial framework, including incentives and commissions, cost structures, to enhance ROI and profitability
  • Drive strategic initiatives and governance by identifying synergies, developing business cases, and support leadership in making data-backed commercial decision
  • Lead workshop and presentation to ensure alignment with business priorities

Tactical Program Review and Intelligence 

  • Conduct post-mortem reviews of tactical programs to enhance future execution effectiveness
  • Design and build automated dashboards and intelligent reporting tools to enhance visibility and reduce manual processes
  • Drive integration of automation and AI solutions to streamline processes, and enable real time, data driven insights through smart dashboards and performance trackers

Requirements

  • Bachelor’s degree (or higher) in Finance, Data Analytics or related field
  • 3 to 5 years of experience in business planning, channel analytics, business transformation (preferably in Telco, FMCG or consulting) with demonstrable hands-on execution and leadership in initiatives
  • Proficient in big data analytics, automation and AI tools, data visualization (e.g. power BI, Tableau, SQL) and their application to business and operational performance
  • Strong stakeholder management and ability to translate insight into action.  Excellent strategic thinking skills, with proven track record of driving business growth, channel profitability and commercial initiatives
Business Unit:  SALES & RETAIL

Job Description

We are seeking a commercially and analytically strong professional, expert in AI and automation tools, to join our Sales Performance team. This high-impact role drives measurable P&L results by improving profitability, optimizing costs, and strengthening commercial governance, while enabling growth and faster speed-to-market. If you excel at leveraging data and AI to challenge the status quo and deliver tangible commercial impact, this role lets you shape channel profitability in a fast paced, dynamic environment.

Responsibilities

Efficiency and Governance

  • Support Sales & Retail cost optimization framework, setting strategic priorities and measurable outcomes
  • Establish and monitor Efficiency Scorecard focused on the realization of cost-efficiency initiatives, measuring actual vs planned savings, reallocation to growth and impact on profitability

Channel and Store Profitability

  • Establish and maintain a profitability framework, identify under-performing channel or store and lead cross-channel collaboration to optimize resource allocation
  • Diagnose structural margin and productivity gaps, and lead cross functional initiatives to capture value

Transformation and Structural Improvement

  • Redesign and optimize commercial framework, including incentives and commissions, cost structures, to enhance ROI and profitability
  • Drive strategic initiatives and governance by identifying synergies, developing business cases, and support leadership in making data-backed commercial decision
  • Lead workshop and presentation to ensure alignment with business priorities

Tactical Program Review and Intelligence 

  • Conduct post-mortem reviews of tactical programs to enhance future execution effectiveness
  • Design and build automated dashboards and intelligent reporting tools to enhance visibility and reduce manual processes
  • Drive integration of automation and AI solutions to streamline processes, and enable real time, data driven insights through smart dashboards and performance trackers

Requirements

  • Bachelor’s degree (or higher) in Finance, Data Analytics or related field
  • 3 to 5 years of experience in business planning, channel analytics, business transformation (preferably in Telco, FMCG or consulting) with demonstrable hands-on execution and leadership in initiatives
  • Proficient in big data analytics, automation and AI tools, data visualization (e.g. power BI, Tableau, SQL) and their application to business and operational performance
  • Strong stakeholder management and ability to translate insight into action.  Excellent strategic thinking skills, with proven track record of driving business growth, channel profitability and commercial initiatives

Next Steps

Next Steps

Thank you for taking the first step towards joining our team at CelcomDigi! After submitting your application, our Talent Acquisition team will review your CV and reach out to shortlisted candidates to guide you through the next steps, including a pre-screening conversation, interviews and or assessments.

At CelcomDigi, we aspire to be Malaysia’s leading telco-tech company — the nation’s digital growth engine — powering transformation through 5G, AI, and innovation that impacts over 20 million customers. Here, your role goes beyond work. It’s about enabling businesses to thrive, connecting communities, and advancing society, as we build a brand rooted in trust, reliability and customer excellence. Aligned with our employer value proposition, Grow with Purpose. Build with Trust, you’ll have the opportunity to innovate responsibly and create digital solutions that truly make a difference. If you're driven, future focused, and ready to be part of something bigger, we want you on our team. 

Let’s advance and inspire Malaysia together! #WeAreCelcomDigi

Follow CelcomDigi on LinkedIn and vote for us as Malaysia’s Most Preferred Employer at the GRADUAN Brand Awards. 

CelcomDigi is an equal opportunity employer, and committed to promote employment practices that are transparent, objective and fair. 


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